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In August 1997, E. coli bacteria in hamburgers resulted in the largest meat recall in US history. More than 25 million pounds of beef were pulled from the market. Major chains such as Burger King, Wal-Mart and Safeway halted sales of suspect patties. Despite this incident and others, meat-eating remains a central part of many people's diet. Is vegetarianism a viable alternative? Howard Lyman thinks decidedly so.
He is a fourth-generation Montana farmer, rancher and feedlot operator who turned the family farm into a multi-million-dollar cattle business. He is a former lobbyist for the meat and dairy industries. He has done a complete about-face and now directs the Eating with Conscience Campaign of the Humane Society and is President of the International Vegetarian Union.
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